The complete guide
Set up your account, activate your first business location, test the review flow and install a simple routine for your team.
Before you start
What to prepare first
Your Google listing
Have the exact name of your business ready and make sure the Google Business Profile you select is the correct one.
A clear owner
Choose the person who will validate the flow, approve the assets and reply to the first incoming reviews.
A customer touchpoint
Pick the exact moment when the team will ask for a review: checkout, end of service, delivery or case closure.
Create your account
Sign up, secure your access and confirm the basic details that will be used for billing and support.
Add your business location
Search for your business, confirm the right Google listing and complete the public contact details you want to show on the review page.
Test your page and QR code
Run the full flow on mobile: review page, Google button, callback fields, then download the QR code you will use in the field.
Install a team method
Define who asks for the review, when, with which sentence and on which asset so the process does not depend on daily improvisation.
Launch checklist
What to do during the first week
- Run a few real-life tests with the team.
- Check that the review request is made at the right moment without improvisation.
- Track the first reviews received and reply quickly.
- Adjust the asset if the QR code is poorly placed or not visible enough.
Frequent mistakes to avoid
- Using several competing assets instead of one main flow.
- Asking too late, after the customer has already left.
- Trying to filter or influence ratings artificially.
- Leaving the first reviews unanswered even though they set the public tone.
Questions usually asked before launch
Do we need to configure everything before asking for the first review?
No. What matters first is that the flow is clear, working and compliant. You can refine the visual identity, link identifier or some settings afterwards.
Who should ask for reviews inside the team?
The person closest to the moment of satisfaction. What matters is a clear role and a shared script, not hoping that motivation will be there every day.
When should we start replying to reviews?
From the very first ones. A visible reply rhythm helps show that the listing is maintained and that customer feedback matters.
This guide does not replace your internal or legal obligations. It is meant to turn the product into a simple, testable method that remains compatible with a clean review collection process.